Apps

Apple Removed 39,000 game apps on its China store

Apple removes 39,000 game apps on its China store Thursday, the most effective removal in a single day, as it set year-end as the deadline for all game publishers to get a licence.

The takedowns come between a crackdown on unlicensed games by Chinese authorities.

Including the 39,000 games, Apple eliminated more than 46,000 apps in total from its store. Games affected by the sweep included Ubisoft title Assassin’s Creed Identity and NBA 2K20, according to Qimai.

Qimai also told only 74 of the top 1,500 paid games on Apple store survived the purge.

Apple did not quickly reply to a request for the comment.

Apple initially gave game publishers an end-of-June deadline to present a government-issued licence number allowing users to make in-app purchases in the world’s biggest games market.

Apple following extended the deadline to Dec. 31. China’s Android app stores have long complied with regulations on licences. It is not apparent why Apple is enforcing them more strictly this year.

Analysts stated the move was no surprise as Apple continues to close loopholes to fall in line with China’s content regulators, and would not directly affect Apple’s bottom line as much as prior removals.

Major pivot to only accepting paid games with a game licence, coupled with China’s deficient number of foreign game licences approved this year, will lead more game developers to switch to an ad-supported model Chinese version said Todd Kuhns, marketing manager for App In China. This firm helps overseas companies distribute their apps.

Scrollsocial

Scrollsocial covers the latest in tech, business, apps, gadgets, marketing, entertainment, and lifestyle, delivering fresh insights and updates; stay informed and inspired in today’s digital world.

Recent Posts

Why You Should Switch to a Zero Brokerage App?

Benefits of Using a Zero Brokerage App in India Investing has become increasingly popular, with… Read More

1 week ago

Tips to Improve Your LinkedIn Profile with SEO Strategy

You have a complete profile and hundreds of contacts, and you have been posting regularly… Read More

2 weeks ago

Things You Should Know About Folic Acid and Its Limitations

The importance of folic acid is mentioned mainly in connection with pregnancy. During pregnancy, its… Read More

3 weeks ago

Chrome.//net-internals/dns | How to Clear DNS Cache

Before discussing chrome.//net-internals/dns, you should know about the DNS server, what DNS is, and its… Read More

4 weeks ago

How to Develop a Digital Marketing Campaign in 2025

Digital Marketing is the set of strategies focused on promoting a company or brand on… Read More

1 month ago

How to Choose Vitamin C Serum and When to Apply It?

Do you want to get rid of skin fatigue? Vitamin C Serum is the answer.… Read More

1 month ago