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Customer Experience in B2B

The Importance of Customer Experience in B2B

Improving the customer experience (CX) has become a strategic priority for many companies in the B2C and B2B sectors.  However, studies, forums, and discussions have traditionally focused on examples, challenges, and initiatives carried out by companies for the final consumer. The Degree of Maturity in B2B The Customer Experience (CX) practice at Deloitte Digital, who…

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