As a business owner or digital marketer, you can choose a variety of marketing strategies to promote your business. When you weigh the options, a social media marketing strategy appears to be one of the cheapest ways to build a credible brand image. A digital marketing sales funnel is a combination of marketing tactics used…
You’ve probably noticed Instagram’s power and the various advantages that it offers for small businesses, from consumer complaints to an item going viral, leveling the digital competitive field between small and large firms. However, since it has been there for quite some time, there is a plethora of information on how brands may use it….
Pinterest announced that it would ban weight loss ads on its platform. It’s because of a rise in unhealthy eating habits and eating dysfunctions considering the pandemic begun, as reported by the National Eating Disorders Association (NEDA). NEDA is supported by this critical step in prioritizing Pinners’ mental health and well-being, particularly those influenced by…
Fashion Influencers is a way of life amicable business as, for the most part, you will telecommute, target your subject of interest and offer your innovative gifts. As it were, you work for yourself. Fashion bloggers have a perspective, many amazing thoughts, a specific taste, and a unique method of introducing and communicating fashion, either…
Social media has completely transformed how we interact with each other as well as our customers. A considerable advantage of this is that it has made advertising much more accessible to small and medium-sized businesses. That’s not to say that large firms don’t need social media marketing, but the playing fields have leveled somewhat. While…
ASCI (Advertising Standards Council of India) has published new guidelines for social media influencers who upload content(Picture /Audio/Videos) on different social media platforms like Instagram, Facebook, and YouTube. As per the latest guidelines, influencers will have to attach a disclosure label to explain if a post covers paid advertisements. Set to grow into impact from…
YouTube is the most popular video platform that offers viewers access to top-notch content. In the wake of digital marketing, it has acquired another essential role. Companies and individuals can create YouTube channels free of cost. It paves the path to reach out to their target clients. Viewers can watch these videos for free. If…
Instagram has introduced universal QR codes to the app. Users can now create QR codes that’ll be scannable from any supporting, third-party camera apps. It initially launched the product in Japan last year. The concept is that businesses can print their QR code and have consumers scan it to open their Instagram account simply. From…
The former COO of Pinterest is suing the company for gender discrimination. Françoise Brougher states she was paid less than her male peers, frequently left out of high-level meetings, and given gendered feedback, according to her legal complaint. She was fired after speaking out about these concerns, the lawsuit states. Brougher, who earlier worked as…
Twitter stated that the Federal Trade Commission (FTC) might soon fine it up to $250 million for inappropriate use of users’ phone numbers and email addresses data. The possible fines would arrive for violations of Twitter’s 2011 agreement with the FTC to no longer trick consumers about how it preserves their private information. Between 2013…
