Soccer is the most popular sport in the world because of the huge media attention they have and the sheer amount of people playing it. But, many assume that basketball or tennis is in second place for the same reasons.
You can find every one of these sports on the online casino, which can’t be said for many other sports like motorsport, badminton, chess, or carling. Cricket is another sport that can be hard to find in some bookies or casinos, but that doesn’t stop them from being the second-largest sport in the world.
Their huge advantage over other sports is that they are present in the parts of the world where soccer and basketball are not the most played sports. There aren’t too many high Asians or physically strong Indians that can play football, but they are exceptional in cricket.
They Have the Right Audience
Many people from the west didn’t even hear about cricket, but it’s a national sport for a few countries. A few countries like the UK and some parts of South and North America have a national team, but other popular sports are played there like football, soccer, and basketball.
Even if many Asian countries don’t know about cricket, a small portion takes it very seriously. India is a big deal for the sport because it is the world’s second most populated country. It’s a very important activity for them, and their key players live like celebrities.
When you focus on countries that don’t have a great team in the most popular sports, there’s a huge chance that it will become a national sport. This happened with cricket in countries like India and New Zealand, which also has rugby, South Africa, and a few more.
Investment and Development
Another very important advantage cricket has over other sports is the investment and development these countries are making. They recognized the game’s potential because everyone can play it, and it’s very different compared to other games. It lasts much longer than any other, and you need to be more focused than physically advanced.
After making some changes in the tournament format, the last decade has been great for cricket. Only India managed to earn over $1 billion from it, and they are investing more in fields and spreading the sport on other continents. Some countries like New Zealand and India are looking for players outside their country who can influence other people to join the sport.
This is a great tactic because more people will learn about it, and investments can be made to open new national teams. Everything in sports is now a money game, and cricket is on a great path when it comes to making profits. The sport’s popularity is huge, but there aren’t enough ways to make revenue out of it.
There’s Less Pressure
When you compare soccer and cricket, you will notice that the popularity of these sports is different. Soccer players have a lot of pressure from fans and management to win titles which can’t be said for cricket. Most players enjoy the game and competition without too much pressure from the media and other sources.
It’s very important for growth that you don’t force people to play in order to earn money. Instead, they should focus on the game. A professional game is played for a few days, so you can imagine how much pressure they would feel if they had the same deal as in soccer.
Other countries where cricket isn’t played have a great chance to start playing and maybe get a professional career in countries like India. There are many athletes that switch sports because they can perform better, and that’s what will happen to cricket. A lot of athletes will transfer to it to show their athleticism.